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What Are Travel Coaches, and Should You Hire One?
When Vera Russo decided to visit Italy this summer, she didn't go online to book a plane ticket or call a travel agent. Instead,like a growing number of Americans,she contacted Francesca Owens, a travel coach, for help. Owens, who lived in Italy for about 15 years, plans ltalian trips for women 50 and over.
Travel coaches are gaining in popularity now that interest in travel is again on the rise.There is no reliable data on the number of travel coaches, but anecdotal evidence suggests that it's a growing field.But what is a travel coach, and should you consider hiring one?
Most travel coaches are experienced travelers who want to share the knowledge they've gained on the road. They aren't travel agents and typically don't make a booking for you.Instead, they are closer to life coaches,who offer advice and guidance.But instead of trying to improve the quality of your life, a travel coach works on upgrading your vacation byre commending a travel plan that matches your goals.
“Travel coaches help people set intentions for their trips," says Sahara De Vore, founder of the Travel Coach Network,which accredits travel coaches. "When you can identify the'why'for your trip, you can better decide where to go.You can also decide when to go, who to go with, how long to go for and what you need to do during your trip. That will help you gain the outcome,transformations and experiences you desire.”

A travel coach can help you select the right destination and plan every aspect of your trip.Betsy Ball, co-founder of Euro Travel Coach,says she tries to eliminate the trouble of trip planning, so her clients can focus on what matters: the food, wine, culture, history and people of Europe.
Some travel coaches develop areas of expertise that you probably won't find elsewhere.For example, Allie Bahn coaches people who travel with food allergies.Bahn draws on her experiences of growing up with food allergies and living in Italy for three years. Bahn says,“Many people haven't traveled abroad before and are worried about eating safely in other countries.”
So how do you find a travel coach? De Vore's site lists people who have completed her travel coaching program. Asking a well-traveled friend for a recommendation or searching online for"travel coach”may be just as effective, although experts say a recommendation alone isn 't enough; you should ensure that your travel coach intimately knows your destination.
Other than that,the strategies for hiring a travel coach include asking for references,conducting a detailed interview and watching for red flags, such as exaggerated claims or alack of experience.

A good travel coach knows their clients'vacation goals and interests and is able to create a travel plan tailored for the individuals or group. If you think where you go is more important than how you get there, maybe you need a travel coach.


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